Creating Spaces That
Tell Your Story
We believe everyone deserves a home that reflects their unique personality and brings joy to everyday moments.
From a Small Apartment to a Big Dream
Novely home was born in 2019 from a simple frustration: finding beautiful, quality home decor shouldn't require endless hours of research or a designer's budget.
Our founder, Sarah Mitchell, spent months renovating her first apartment, overwhelmed by the countless options and conflicting advice online. She realized that what people needed wasn't more choices—they needed trusted guidance.
What started as a personal blog sharing honest product reviews and styling tips quickly grew into a community of over 500,000 home enthusiasts who trust us to help them create spaces they love.
"Your home should be a reflection of who you are, not a copy of a catalog."
— Novely Home, FounderEmpowering You to Design a Home You Love
We're on a mission to democratize great design by providing honest, expert guidance that helps everyone create beautiful, functional spaces—regardless of budget or experience.
Honest Reviews
We test products ourselves and share unbiased opinions. If something isn't worth your money, we'll tell you—even if it means losing a commission.
Expert Guidance
Our team includes certified interior designers and home styling experts who bring professional knowledge to every piece of content we create.
Community First
We listen to our readers. Your questions shape our content, and your feedback helps us improve. This community is the heart of everything we do.
Our Core Values
Integrity
We never compromise our honesty for profit. Our recommendations are based solely on quality and value.
Creativity
We believe great design is accessible to everyone. We inspire creative solutions for every budget.
Sustainability
We prioritize eco-friendly products and brands that share our commitment to the planet.
Inclusivity
Beautiful homes come in all styles and sizes. We celebrate diversity in design and lifestyle.
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Have questions or want to collaborate?
hello@novelyhome.com